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With 89+1, your team turns every minute of every game into a partnership. The concept combines creative marketing with real added value for the club, fans, and partners.
We are athletes ourselves, deeply rooted in club life — and we know the reality: Partners are becoming fewer, volunteer tasks are increasing, and yet the club must continue to function. This is exactly where our 89+1 concept comes in: modern, effective micro-sponsorship that opens up an additional source of income for clubs. The principle is easy to explain: game minute sponsorship.
“The ball is round and a game lasts 90 minutes,” Sepp Herberger (German World Cup-winning coach in 1954) once said. The ball can be marketed—that's nothing new. But so can minutes of play. Companies, members, and fans can take over “their” own minute and become visible on your partner wall and via social media.
With the 89+1 starter package, you get everything you need to get started right away: your own personalized sponsor wall, templates, acquisition documents, and clear implementation guides. Soon, your club will also benefit from higher revenues and visibly greater reach.


Innovative source of income Social media integration Customized design in team colors Easy to use & low effort Immediate implementation Image enhancement & professionalization Long-term partner loyalty
Modern sponsorship with humor and heart Local and digital visibility Emotional closeness and regional ties Sustainable advertising impact Affordable and flexible entry into sponsorship
what's included
A high-quality, weatherproof, and robust sponsor wall made of aluminum dibond (5x5 ft) that can be used flexibly indoors and outdoors, individually designed in your club's colors.
A mobile and flexible printer that allows you to quickly and easily print your sponsor logos and names in your desired design on site.
Game minute sponsorship can be seamlessly integrated into your existing sponsorship concept and creates innovative advertising space for new and existing partners.
Access to a Drive folder where you can find templates and examples for cover letters, social media graphics, partnership agreements, etc., which will make your acquisition process as easy as possible.
Attractive offers from our partners, tailored to amateur soccer.
Become part of 89+1 now! Are you interested in the concept?